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Moorim has led the paper history of Korea for over half a century since its incorporation in 1956. After succeeding in mass production of wood-free paper in 1959, we began the era of ‘Made in Korea’ high quality printing paper. This led to every milestone in the history of paper in Korea: the first manufacture of pulp in 1974, the first manufacture of premium double-coated glossy paper in 1999, nd the first and only integrated pulp-paper mill in 2011.
Beyond the concept of simply making the paper, we will present countless uses of ‘paper’ with the sense of duty to creating new values.
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MrSmith Studio is a Design consultancy firm funded in 2004 by Marco Mascetti.
In the quest of a globally comprehensible name and of instinctive self-identification, MrSmith was born; overlapping the idea of the designer to that of the smith for the common ability to create and shape an idea by hand.
In less then 15 years of activity the Studio has been awarded over 21 international prizes: among the most important, the Estathé glass bottle, the Nutella glass and jar for Ferrero, the Cream and Basil Chairs for Calligaris.
MrSmith has coined the definition “Design As An Input®”, that is the ability to anticipate the use of Design tools in a company, in order to exploit all their competitive potential.
MrSmith's open-space Milan studio is a multidisciplinary workshop hosting smith-designers sharing an holistic approach to projects; under the direction of the not so mysterious MrSmith today represented by Marco Mascetti and Silvia Bassani Antivari
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