Guidelines


Operational tools that translate the Observatory’s analytical knowledge base into design-oriented guidance for designers and companies, supporting the development of innovative, responsible packaging solutions aligned with the challenges of transition. 

The toolkit consists of 33 guidelines, organised into 8 areas of responsibility that reflect the main domains of packaging impact within the extended system: from product performance to brand communication, from supply chain management to end-user experience, up to environmental, social, and territorial implications.

Rather than prescribing predefined solutions, the Guidelines provide decision-making frameworks for assessing materials, morphologies, digital technologies, life cycle impacts, and alignment with the regulatory framework.

The section is intended for those who aim to develop packaging solutions capable of supporting the sector's circular and digital transition, integrating design responsibility, technological innovation, and a systemic vision.

21. Communicating Product Social Impact 21. Comunicare l 'impatto sociale del prodotto Read all
22. Promoting Awareness of Diversity, Equity, Inclusion and Other Social Issues 22. Promuovere la consapevolezza su diversità, equità, inclusione e altre questioni sociali Read all
23. Communicating Made in Italy Certifications 23. Comunicare le certificazioni Made in Italy Read all
24. Supporting Local Production Systems 24. Sostenere i sistemi di produzione locali Read all
25. Communicating Product and Packaging Environmental Impact  25. Comunicare gli impatti ambientali del prodotto e dell 'imballaggio Read all
26. Promoting Awareness of Environmental Issues 26. Promuovere la consapevolezza su temi ambientali Read all
29. Optimising the Relation among Packaging Layers 29. Ottimizzare la relazione tra gli strati di imballaggio Read all
30. Facilitating Packaging Reuse, Refill and Return 30. Facilitare il riutilizzo, la ricarica e il reso dell 'imballaggio Read all
31. Facilitating Packaging Repair 31. Facilitare la riparazione dell 'imballaggio Read all
33. Facilitating Recycling and Optimising Waste Disposal  33. Facilitare il riciclo e ottimizzare lo smaltimento dei rifiuti Read all