Guidelines
Operational tools that translate the Observatory’s analytical knowledge base into design-oriented guidance for designers and companies, supporting the development of innovative, responsible packaging solutions aligned with the challenges of transition.
The toolkit consists of 33 guidelines, organised into 8 areas of responsibility that reflect the main domains of packaging impact within the extended system: from product performance to brand communication, from supply chain management to end-user experience, up to environmental, social, and territorial implications.
Rather than prescribing predefined solutions, the Guidelines provide decision-making frameworks for assessing materials, morphologies, digital technologies, life cycle impacts, and alignment with the regulatory framework.
The section is intended for those who aim to develop packaging solutions capable of supporting the sector's circular and digital transition, integrating design responsibility, technological innovation, and a systemic vision.
01. Communicating Product Characteristics and Digital ID
01. Comunicare le caratteristiche del prodotto e la sua identità digitale
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02. Monitoring Environmental Conditions
02. Monitorare le condizioni ambientali
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03. Monitoring Packaging Internal Conditions
03. Monitorare le condizioni interne della confezione
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04. Protecting from Tampering, Theft and Product Switching
04. Proteggere da manomissione, furto e sostituzione del prodotto
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05. Improving Product Preservation and Extending its Shelf-Life
05. Migliorare la conservazione del prodotto ed estenderne la durabilità
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07. Protecting from Counterfeiting
07. Proteggere dalla contraffazione
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17. Providing Instructions for Product and Packaging Use, Reuse and End-of-Life Management
17. Fornire istruzioni per l 'uso, il riutilizzo e la gestione del fine vita di prodotto e confezione
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20. Simplifying Product Re-Sale and Return
20. Semplificare la rivendita e il reso dei prodotti
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23. Communicating Made in Italy Certifications
23. Comunicare le certificazioni Made in Italy
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25. Communicating Product and Packaging Environmental Impact
25. Comunicare gli impatti ambientali del prodotto e dell 'imballaggio
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