TrackIT Blockchain

    EZ Lab and Peron Shoes trace the luxury shoe production cycle on the Algorand blockchain to ensure authenticity and transparency.


    EZ Lab Blockchain Solutions, in collaboration with Peron Shoes, launched a project that tokenizes every stage of luxury shoe production on the Algorand blockchain. From cutting to stitching, each step becomes secure, immutable data, making every pair traceable and authentic. The solution protects Made in Italy from counterfeiting and promotes conscious consumer choices focused on quality and sustainability.
    EZ Lab e Peron Shoes tracciano il ciclo produttivo delle scarpe di lusso sulla blockchain Algorand per garantire autenticità e trasparenza.


    EZ Lab Blockchain Solutions, in collaborazione con Peron Shoes, ha avviato un progetto che tokenizza ogni fase della produzione delle scarpe di lusso sulla blockchain Algorand. Dal taglio alla cucitura, ogni passaggio diventa un dato sicuro e immutabile, rendendo ogni paio tracciabile e autentico. La soluzione protegge il Made in Italy da contraffazioni e promuove scelte d’acquisto consapevoli orientate a qualità e sostenibilità.
    Material Suppliers

    EZ Lab, Peron Shoes, Algorand

    Year

    2023

    Country
    Italy
    Reference Sector
    Fashion
    Target Market
    B2BB2C
    Project Type

    Commercialised Solution

    Project Focus
    Project Impact
    07. Protecting from Counterfeiting01. Communicating Product Characteristics and Digital ID06. Enhancing Brand Communication and Customer Loyalty 23. Communicating Made in Italy Certifications
    Circular Economy Strategy
    —
    Smart Domain
    Connected Packaging
    Technological Component
    Data Carrier
    Specific Technology
    BlockchainQR-Code
    Morphological Family
    —
    Material Family
    —
    Packaging Production Processes
    None / Not applicable
    Reference Link
    https://www.ezlab.it/
    Source link
    https://www.esg360.it/environmental/blockchain-e-sostenibilita-la-tracciabilita-delle-calzature-aumenta-laccettazione-di-prodotti-green/
    Video link
    https://youtu.be/s-4iXdjHVSk?si=llKGfTUOKNd0qYcE