Designing services with innovative methods
This book introduces service design as a structured, human-centred approach to developing innovative services. It presents methods and tools for analysing user experiences, co-creating solutions, and prototyping service systems. The volume positions service design as a strategic discipline connecting design, business, and organisational innovation.
Questo libro introduce il service design come approccio strutturato e human-centred per lo sviluppo di servizi innovativi. Presenta metodi e strumenti per analizzare le esperienze degli utenti, co-creare soluzioni e prototipare sistemi di servizio. Il volume posiziona il service design come disciplina strategica capace di connettere design, business e innovazione organizzativa.
Year
2010
Authors
Designing services with innovative methods